Whey Concentrate vs Isolate: Is the More Expensive Protein Powder Worth It?
Would you pay an extra 44p per shake for just 1.8g more protein? That’s the difference I found comparing two real whey powders from a popular UK...
Why Does Your Protein Shake Make You Bloated? A Nutritionist Explains
Protein shakes are useful, but if yours regularly leaves you bloated and uncomfortable, I would question whether it is earning its place in your...
High-Protein Foods and Gut Health: What’s Behind the Label?
Your breakfast probably doesn’t need a protein rebrand. An extra 2–3g is rarely enough to make me recommend switching, especially when you’re paying...
Why Is My Greek Yoghurt So Low in Protein? UK Labels Compared
You buy Greek yoghurt because everyone keeps telling you it’s a good source of protein. Then you turn the pot around. 3.7g per 100g? Hang on. Wasn’t...
Do you need electrolytes if you don’t work out?
Do You Need Electrolytes If You Don't Work Out? Do you need electrolytes if you don't work out? It's a fair question, because the marketing has...
Hi, I’m Alex
Hello, I’m Alex – a registered Nutritionist and all-round health enthusiast. My goal is to declutter the information in the wellness space. We live in a time where there is so much information being thrown at us, it becomes difficult to understand what to believe.
I strive to cut through the misinformation and provide evidence-based content that all can understand.
I studied Sport & Exercise Science at university and completed a Postgraduate Degree in Nutrition. I obtained the highest grade possible in both of my degrees, it was at this time I also discovered my passion for writing. This led me to create this website, to use my passion and knowledge to help others create a better and more holistic life.
Our values
3 core pillars
All my content is based on our core values – evidence, clarity and purpose.
Evidence
All my content is based on scientific evidence.
No fad diets, no false promises and especially no juice cleanse detoxes!
Clarity
The wellness space is cluttered with endless (and useless) information. The aim of my content is provide clarity on health, nutrition and wellness issues.
Purpose
I write with a purpose. A purpose to provide quality information, to make positive connections and, ultimately, to improve peoples lives.
Contact Me
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Hello, I’m Alex – a registered Nutritionist and all-round health enthusiast.